Tips, venue updates, and industry trends for exhibitors planning their next European trade show.
Essential guidelines for booth design, deadlines, and organiser requirements at Europe's largest trade fair venue. From hall allocation to rigging approvals, we break down what exhibitors need to know before move-in day.
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Compare costs, flexibility, and brand impact when choosing between modular systems and bespoke builds. We help you weigh the trade-offs for single-show activations versus multi-year exhibition programmes.
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How reusable modular systems and eco-friendly materials reduce environmental impact without compromising presence. Practical steps for exhibitors pursuing greener trade show strategies in 2026.
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